24/02/2010 14:37:00

Cupron Medical Established as Part of Recapitalization and Restructuring of Cupron Inc.

Virginia

Life Science Investments, LLC and other investors have completed a

recapitalization and management restructuring of Cupron,

Inc., a Delaware corporation established in 2001, with principal

offices in Modi’in, Israel. The transaction provides significant new

capital to support the continued growth and development of Cupron Inc.;

as well as the formation and initial capitalization of an independent

new entity, Cupron

Medical Inc., a Delaware corporation with principal offices in

Richmond, VA.

The transaction also resulted in the formation of a new executive

leadership team. Key members of this new team include Mr.

Paul Rocheleau, a seasoned executive in technology development,

global materials business leadership, and venture management, who has

been appointed to the dual roles of Chairman of the Board for Cupron

Inc. and Chief Executive Officer of Cupron Medical Inc. Mr. Danny

Lustiger, an experienced executive with extensive operational and

financial management experience with technology companies, was appointed

as President and Chief Executive Officer of Cupron Inc. And Mr. Ronald

Dziedziula, a 30 year marketing, sales, and operational executive of the

medical device industry, who joined Cupron Medical Inc. as Vice

President and General Manager.

Cupron Inc. has developed a robust, patented antimicrobial

technology platform that uses a natural, Environmental Protection Agency

(EPA) registered form of Copper

(cuprous oxide), providing an effective broad spectrum antimicrobial

with many medical and consumer applications. Cupron

technology has also been clinically demonstrated to have cosmetic

benefits such as a reduction in the appearance of wrinkles and related

skin conditions. In addition, Cupron technology has shown early clinical

evidence of having a potential positive effect on wound healing and in

treating infections. Cupron is engaging in a long term program of

testing and clinical studies to provide data for submission to the EPA

and the Food and Drug Administration (FDA) in order to support expanded

product claims.

Cupron’s proprietary technology permanently integrates cuprous

oxide particles in textile fibers, non-woven fabrics, paper, latex

and other polymeric products. The technology can also be utilized in

cosmetics, creams and other suspensions. As a result, the cuprous oxide

technology is very long lasting and can be applied to a broad range of

consumer, industrial, military, and healthcare applications. In addition

to exhibiting the antimicrobial efficacy and therapeutic benefits,

cuprous oxide has been demonstrated to be 1) non-toxic to humans, 2)

non-sensitizing and non-irritating to skin, and 3) environmentally

friendly.

“The introduction of Cupron technology into the global consumer and

healthcare markets is a major focus of the expanded management team; and

led to the formation of Cupron Medical Inc.,” stated Paul Rocheleau.

“Over the past five years Cupron has refined the technology’s

performance and clinically demonstrated efficacy in a wide range of

healthcare applications,” said Paul. “We now have the knowledge,

financing and the team to commercialize our technology into a wide range

of healthcare products. This will provide important new tools for

caregivers to utilize against both the growing problem of Hospital

Acquired Infections and the care of patients afflicted with certain

disease states such as diabetes or medical issues such as chronic

wounds.” An estimated 6 million Hospital Acquired Infections occur each

year across the United States, Europe and Japan. In the US alone, there

are nearly 100,000 deaths annually, with treatment costs estimated in

the tens of billions of dollars.

The proceeds from the transaction are being used to expand new product

development and the clinical trial program, gain additional regulatory

approvals, and significantly strengthen and expand the global management

and sales teams to support a higher level of commercialization activity.

Both Cupron Inc. and Cupron Medical Inc. are in the process of launching

a number of new products, both independently and in conjunction with

strategic partners worldwide.

About Virginia Life Sciences Investments, LLC

Virginia Life Sciences Investments, LLC (“VLSI”) is a commercialization

and investment company designed to support the commercialization of new

life science technologies. VLSI has the managerial support and capital

needed to accelerate the growth and development of highly qualified life

science companies that have the potential for rapid growth in North

America and other markets.

Forward-Looking Statements

This press release is intended for investors who understand the

prospective nature of forward looking statements such as are included in

this press release, including management’s assessment of the Cupron

technology and our ability to execute on our business strategies for the

technology. All forward-looking statements are based on our current

expectations and are subject to a number of uncertainties that could

result in unexpected outcomes and could limit our overall success. While

we undertake no duty to update this information, all information set

forth in this release reflects management’s expectations as of the date

of this release.

Cupron Medical Inc.

Mr. John Cudzik, 757-561-0043

jcudzik@cupronmedical.com

800

E. Leigh Street

Richmond, VA 23219

or

Cupron Inc.

Ms.

Dafna Gabbay, +972-54-6334323

Dafna@cupron.com

Hamayan

4

Ligad 2 Building

Mod'in, Israel

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